Friday, July 15, 2005

IMDb: All-Star Game Strikes Out

Fox's telecast of Major League Baseball's All-Star Game appeared to score record low ratings Tuesday night. According to overnight figures released Wednesday, the game drew a 7.5 rating and a 13 share, down from last year's 8.8/15, the previous record low. The annual contest has seen a steady erosion of its one-time stand-out numbers. In 2002 and 2003, the game pulled a 9.5/17; in 2001, an 11.0/19; in 2000, a 10.1/18; in 1999, a 12.0/21; and in 1998 -- the last year it ranked No. 1 for the week -- a 13.3/25.

The decision to have the All-Star Game determine homefield in the World Series was an effort to improve ratings. Can we go back to an exhibition game now? More competitive games would really improve the ratings. The fact is the American League has won the past eight years. Why watch something so monotonous?

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